When it comes to buying wine, most people tend to gravitate toward well-known brands that are widely available at their local supermarket or liquor store. While there’s nothing wrong with choosing these wines, it’s worth considering the benefits of supporting local winemakers. Here are just a few reasons to ‘Keep It Local’:
Consumers can discover unique, high-quality wines. Local winemakers often specialize in producing smaller batches of wine that are unique and distinctive. By seeking out local wineries on the shelves, your customers may discover something new and interesting that they might not have tried otherwise. The only thing better than wine is wine with a story!
You’re supporting small businesses. New Hampshire wineries often operate as family businesses or are run by a small team of passionate individuals. By buying their wines, you’re supporting local entrepreneurs and helping to keep money in your community.
- Hear their stories and be inspired: read our Meet the Makers series!
You can learn more about the winemaking process. Many local wineries offer tours and tastings, which can be a fun and educational way to learn more about winemaking. By visiting a local winery, you can get an up-close look at the process of making wine and gain a deeper appreciation for the art and science of winemaking.
- Is there a winery near your store? Find out with our Keep It Local map!
You’re helping to preserve local agriculture and culture. Winemaking is an agricultural pursuit, and local wineries often rely on locally grown grapes to produce their wines. By supporting New Hampshire winemakers, you’re helping to preserve the land and the farming traditions that are part of our state’s rich heritage.
You’re reducing your carbon footprint. By buying locally produced wine, you’re reducing the environmental impact of transportation. Wine that is produced locally doesn’t have to travel as far to reach your consumers’ glass, which means fewer carbon emissions and a smaller carbon footprint.
Whether you’re looking to introduce your customers to unique and interesting wines or support small businesses, buying wine from New Hampshire winemakers is smart and responsible. So next time you’re looking to add new wines to your shelves, consider looking for local wines — you might be surprised at what you find!